Disney tops Netflix on streaming subscribers, sets higher prices

FILE PHOTO: A smartphone screen showing the "Disney+" logo is seen in front of the words "streaming service" in this illustration taken March 24, 2020. REUTERS/Dado Ruvic

LOS ANGELES (Reuters) -Walt Disney Co edged past Netflix Inc with a total of 221 million streaming customers and announced it will increase prices for customers who want to watch Disney+ or Hulu without commercials.

The media giant will raise the monthly cost of Disney+ without advertising by 38% to $10.99 in December, when it begins to offer a new option that includes ads for the current price.