Can AI clean up one of the dirtiest corners of the corporate world?


DeepMind’s building control algorithms have continued to tweak dials inside Google’s data centers (pic). And Google has begun to offer a similar service to its cloud customers. But Phaidra’s founders say their approach is tailored to the particularities of the industrial sector, which is lightyears away from the sophistication of a Google building. — Google

Industrial production is one of the dirtiest corners of the corporate world. A startup from former Google engineers thinks it can clean it up with artificial intelligence.

Phaidra, a company based in Seattle, sells AI software to automate building controls for power plants and other industrial giants. It’s relying on the same fix as their former company, DeepMind, Google’s research lab. For several years, DeepMind has let its AI system manage the temperature controls inside Google data centers, ultimately shaving huge chunks off the company’s electricity bill.

Get 20% OFF The Star Digital Access

Monthly Plan

RM 13.90/month

RM 11.12/month

Billed as RM 11.12 for the 1st month, RM 13.90 thereafter.

Best Value

Annual Plan

RM 12.33/month

RM 9.87/month

Billed as RM 118.40 for the 1st year, RM 148 thereafter.

Follow us on our official WhatsApp channel for breaking news alerts and key updates!
Data centres

Others Also Read