Amazon denies report of accepting bitcoin as payment

Amazon app is seen on a smartphone in this illustration taken, July 13, 2021. REUTERS/Dado Ruvic/Illustration

(Reuters) - Amazon.com Inc on Monday denied a media report saying the e-commerce giant was looking to accept bitcoin payments by the end of the year.

The report https://bit.ly/3xb6orM from London's City A.M. newspaper, citing an unnamed "insider", sent the world's biggest cryptocurrency up as much as 14.5% before it trimmed gains to last trade 6% higher at $37,684.04.