Spotify launches Greenroom, a Clubhouse competitor


Spotify launched a live audio app called Greenroom, the Swedish online music streaming giant's answer to the popular platform Clubhouse. — AFP

Spotify on Wednesday launched a live audio app called Greenroom, the Swedish online music streaming giant's answer to the popular platform Clubhouse.

Greenroom allows users to join live discussions or to host their own.

Spotify launched Greenroom after acquiring Betty Labs, the company behind the popular sports-focused audio platform Locker Room.

Along with podcasts, social audio has taken off over the past year with the San Francisco-based Clubhouse leading the way.

Since December, Clubhouse has been downloaded over 18 million times, according to the site AppMagic.

Other tech giants have also jumped into the live audio sector with Twitter launching Spaces in December and Facebook hosting Live Audio Rooms.

Questions remain, however, over the ability of the various platforms to monetize their content.

They will also have to compete with Discord, which has been offering live audio since 2015 and has more than 140 million users although it has been more focused on video game players.

Spotify has the advantage of already being an audio platform through its focus on music and, more recently, podcasts. – AFP

Article type: metered
User Type: anonymous web
User Status:
Campaign ID: 46
Cxense type: free
User access status: 3
Join our Telegram channel to get our Evening Alerts and breaking news highlights
   

Next In Tech News

Bezos offers NASA a US$2bil discount for Blue Origin Moon lander
Huge bug problem for Android smartphone users revealed on Google Play Store apps
For ambitious social media creators, Jellysmack powers fast growth
Logitech sales rise 66% on higher demand amid work-from-home activity
After a rumour about Amazon circulates, the cryptocurrency market jumps overnight
Study: 44% of dating app users trust AI
Facebook sets up new team to work on the 'metaverse'
Surge in online incivility during the pandemic
Amazon denies report of accepting bitcoin as payment
Intel to build Qualcomm chips, aims to catch foundry rivals by 2025

Stories You'll Enjoy


Vouchers