Instagram adds video clips in challenge to TikTok

Reels puts an Instagram spin on the kind of playful video snippet sharing that has made TikTok a social media phenomenon. — AFP Relaxnews

SAN FRANCISCO: Instagram on Aug 5 added a new short-form video feature to the image-focused platform in a direct challenge to TikTok, which is in the crosshairs of US president Donald Trump.

“Reels” lets users record videos of up to 15 seconds and provides tools for editing, audio and effects, according to the Facebook-owned company.