Apple sold more watches in 2019 than all Swiss watchmakers combined

Strategy Analytics said that during 2019, Apple sold an estimated 30.7 million Apple Watches around the world and did more watch business than the entire Swiss watch industry, which sold 21.1 million watches last year. — Abaca Press/TNS

Apple may not disclose itself how many Apple Watches it has sold, but according to a new report on the smartwatch market, the company is doing more than just keeping time with some of the world's best-known watchmakers.

That report, from digital and consumer research firm Strategy Analytics, said that during 2019, Apple sold an estimated 30.7 million Apple Watches around the world, an amount that was 36% higher than the 22.5 million watches Apple sold in 2018.