Beh (second from right) with (from left) Star Media Group chairman Tan Sri Wong Foon Meng, Deputy Prime Minister Datuk Seri Fadillah Yusof and group chief executive officer Chan Seng Fatt during the SOBA 2024 gala night.
VITAHEALTH, a trailblazer in the health supplement industry and a subsidiary of Vita Life Sciences, has achieved outstanding achievement at the Star Outstanding Business Awards (SOBA) 2024.
The brand secured multiple prestigious accolades that reinforce its status as a trusted name throughout the country. VitaHealth’s exceptional performance at SOBA was crowned by the honour of being named Malaysian Business of the Year on Feb 26.
This accolade encapsulates the company’s excellence in business operations, innovation, and its significant contribution to the Malaysian economy. With a legacy spanning over seven decades, VitaHealth has evolved from a modest pharmacy into a dynamic health supplement powerhouse.
VitaHealth’s commitment to quality and inclusivity shines through its Platinum Award for Best Halal Product/Service.
The company strictly adheres to Jakim standards – from sourcing raw materials to the final production process – to guarantee exceptional quality and consumer safety.
“Pilih Halal, Pilih VitaHealth” goes beyond being a slogan; it represents the company’s commitment to delivering halal products with transparency and integrity, which has significantly bolstered consumer confidence.
In addition, it secured the Silver Award for Best in Corporate Social Responsibility (CSR). The company spearheads initiatives that enhance health awareness, spread happiness, and give back to society, nurturing genuine connections.
A notable example is Offline 16, an initiative that encourages a break from digital devices to promote mental detox. With a steadfast commitment to expanding its CSR footprint, VitaHealth is dedicated to inspiring a healthy and joyful life for everyone.
This year, Offline 16 is making an even bigger impact by expanding across multiple locations, while the company deepens its outreach through a strategic partnership with the National Cancer Society of Malaysia (NCSM), driving greater awareness and support for public health.
Additionally, VitaHealth received the Meritorious (Bronze) Award for Best Brand. This honour acknowledges the strong market presence and brand reliability that has been established over the years – a testament to the company’s enduring commitment to excellence and its relentless drive to deliver premium health products.
Beyond selling supplements, VitaHealth is passionate about empowering people with the right knowledge and helping them make informed decisions.
The company champions the idea that true quality of life is realised through a balanced approach that nurtures the body, strengthens the mind, and embraces an active lifestyle.
“Winning these awards at SOBA is not only a celebration of our achievements but also a reaffirmation of our mission to promote holistic health and wellness,” said VitaHealth (Malaysia and Singapore) chief executive officer Dr KS Beh.
“As the landscape of health and wellness evolves, VitaHealth continually adapts and innovates to meet modern health demands, remaining steadfast in driving positive change and nurturing healthier and happier communities.”
Looking ahead, the company remains dedicated to innovation, ensuring its product offerings and community initiatives continually set new industry standards. Embracing its slogan “Healthy Life, Happy Vibes,” it is dedicated to creating a future where every individual can enjoy optimal health and happiness.
For more information about VitaHealth, visit www.vitahealth.com.my
