Ferrari strikes multi-year partnership with HP for Formula One team sponsorship

FILE PHOTO: Formula One F1 - Chinese Grand Prix - Shanghai International Circuit, Shanghai, China - April 21, 2024 Ferrari's Charles Leclerc in the pits during the race Pool via REUTERS/Andres Martinez Casares/File Photo

MILAN (Reuters) - Ferrari has signed a multi-year partnership with HP, making the world's second-largest PC vendor the new so-called title sponsor of Ferrari's motor racing team, including for Formula One, the two companies said on Wednesday.

Based on the agreement, for which no financial details were provided, the HP logo will make its debut on Ferrari's Formula One cars ahead of the Miami Grand Prix on May 3-5, when the team will start competing as Scuderia Ferrari HP, the companies said in a joint statement.