TWO brands renowned for precision engineering and craftsmanship have come together to create a putter that is as striking in appearance as it is in performance.
The new Honma × Bugatti Prism putter collection blends Honma’s expertise in Japanese clubmaking with BUGATTI’s uncompromising pursuit of innovation, resulting in a limited-edition offering designed to stand out on and off the greens.
At the heart of the Prism putter is a torque-free design engineered to enhance directional stability and consistency through impact. The technology promotes a more controlled putting stroke by helping golfers keep the clubface square, while precision CNC milling delivers a soft, yet solid feel prized by discerning players.
Performance extends beyond centred strikes. The putter’s design helps minimise distance and directional loss on heel and toe impacts, allowing golfers to maintain better pace and accuracy even when contact is less than perfect. Paired with a specially developed Honma × Bugatti graphite shaft that is colour-matched to each head, the collection combines functionality with a distinctive visual identity.
The collaboration also reflects the shared philosophies of both brands. Honma has long been synonymous with meticulous craftsmanship and premium golf equipment, while BUGATTI’s reputation has been built on pushing the boundaries of engineering and design.
The Prism collection embodies those values, delivering a product that appeals to golfers who appreciate both performance and exclusivity.
Available in seven eye-catching finishes, black, ice blue, orange, grey, dark green, purple and bronze, the Prism putter offers golfers the opportunity to express their style without compromising on technology. The bold colour palette is complemented by the sleek head design, giving the collection a premium and contemporary presence.
Offered in limited quantities, the Honma × Bugatti Prism putter carries a recommended retail price of RM1,990 and is available exclusively at selected MST Golf stores nationwide.
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