PETALING JAYA: Tropicana Corporation Bhd introduced T360, its wholly owned lifestyle and experiences platform, designed to offer seamless connectivity and rewarding everyday experiences for its homebuyers and members.
Marking a significant triple milestone, T360 unveiled its newly enhanced app at its inaugural T360 Member Rewards and Privileges event and celebrated the launch of 28 strategic partnerships.
Held at the Grand Ballroom of Tropicana Golf & Country Resort (TGCR) recently, the event featured over 56 premium brands, more than 200 exclusive offers and RM12,000 in prizes.
Specially curated for Tropicana homeowners, golf members and loyalty programme members, the gathering created a high-intent environment where over 500 members and visitors discovered exciting offers and redeemed exclusive privileges, bringing the T360 ecosystem to life through meaningful, real-time experiences.
Tropicana group chief executive officer Dennis Ng said, “Since its launch in 2022, T360 has grown into a thriving digital ecosystem with over 50,000 members benefiting from a wide range of integrated conveniences, from property management to curated lifestyle offerings.
“Guided by our OneTropicana vision of Connecting Communities and Forging Futures, this inaugural Member Rewards and Privileges event reflects our continued commitment to community building and digital transformation – bringing together enhanced technology, meaningful connections and engagement.
“Through T360, we aim to deliver greater value, seamless accessibility and elevated lifestyles for our Tropicana homeowners, members, and communities.”
Tropicana managing director (marketing, sales and business development) Ixora Ang said, “At Tropicana, we continue to strengthen our ecosystem through two key value-added segments, T Journey, our wholly owned hospitality management and services subsidiary and T360, our lifestyle and experiences platform.
“This strategic direction reflects our commitment to delivering long-term value to our property purchasers, extending greater value beyond property ownership and cultivating a more holistic and connected lifestyle for our communities.
“Aligned at the Group level, T360 comes after the introduction of T Journey just a few months ago. These initiatives address a clear market gap by providing hospitality and lifestyle offerings to our market segment, such as homebuyers, investors, members, business partners and leisure travelers.”
She added: “Building on this momentum, the T360 Member Rewards and Privileges event offered a unique opportunity for members to experience the full value of the T360 ecosystem in a dynamic, real world setting.
“As our first-ever event, this one-of-a-kind showcase marks the unveiling of the enhanced app alongside the activation of 28 strategic partnerships in a comfortable environment.
“More than just a rewards platform, T360 transforms digital points into tangible experiences, enabling real-time engagement with merchants, seamless redemption opportunities and memorable lifestyle moments.”
She explained, “This event was made possible by the strong support of our partners, merchants and our dedicated T360 team. With these enhancements, users can look forward to a more rewarding and seamless loyalty journey, as we continue to evolve T360 into a next-generation smart digital ecosystem with exciting new features and offerings in its next phase.”
T360, the lifestyle and experiences platform wholly owned by Tropicana Group, is envisioned as a one-stop digital ecosystem offering seamless connectivity and rewarding everyday experiences. Designed for Tropicana homeowners, loyalty programme members and golf members, the newly enhanced T360 app brings together a comprehensive suite of lifestyle, leisure, and community centric features – enhancing convenience, connectivity and comfort for its growing community.
Further strengthening its capabilities, T360 now integrates in-app controls for Daikin air conditioners equipped with smart-home functionality, marking Tropicana’s first step towards fully connected living. This milestone sets the foundation for future innovations, including an upcoming landmark home automation system currently being developed in collaboration with leading electrical brand Legrand for the group’s latest luxury development, Skypark Kepler at Lido Waterfront in Johor Baru.
