Showroom scores big with unique campaign drive

Good times: Visitors viewing the new MPV Nissan’s Serena next to the ‘scorecard’ board on display at the Tan Chong Motors showroom in Bayan Lepas, Penang.

GEORGE TOWN: Car sales in Penang is so good that a company has resorted to displaying a “scoreboard” during a sales drive here over the weekend.

Every time an order is placed, the sales adviser at the Tan Chong Motors showroom in Bayan Lepas will flip out the next number on the board.