Consultant’s drive to promote road safety


  • Nation
  • Friday, 03 Dec 2010

KUALA LUMPUR: While other booths at the Kuala Lumpur International Motor Show (KLIMS) 2010 have models showing off their newest cars, one booth focuses on teaching the public how to be safe in and around such vehicles.

Innovative Solutions (IS) Sdn Bhd, a consultant to the Malaysia Road Safety Department (JKJR), is presenting education modules aimed at reducing the number of road accidents, especially those involving children.

Working with the JKJR, the company developed an education module for road safety classes and trained teachers to use it in several schools, starting with a pilot project in 2007.

According to IS training manager Syarifudin Harudin, the programme had since been integrated into Bahasa Malaysia classes for Years One to Six in primary schools.

“By making road safety lessons a part of the BM curriculum, teachers don’t need to have an additional class for it,” he said.

Teaching road safety from a young age is a slow process but Syarifudin was hopeful they were helping to “create a new generation of safer road users”.

So far, IS believes the courses are paying off.

Syarifudin noted that injuries due to vehicle accidents among children under 16 years had decreased 2% since 2007.

IS was also looking to extend these lessons to parents as they played a crucial role in ensuring the safety of their children, he added.

Related Stories: Insight into RM98,000 hybrid car Bevy of beauties add colour to the show Govt open to foreign investors in local auto industry

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