Sunway Putra Hotel employees and a Kechara Soup Kitchen representative with trays of eggs to be sent to needy folk.
Sunway Putra Hotel Kuala Lumpur donated over 5,000 eggs to underserved families struggling to survive amid the Covid-19 pandemic.
As part of Sunway Group’s ongoing efforts to address food security, the community outreach programme in collaboration with Kechara Soup Kitchen, benefited 200 households.
According to the United Nations Population Fund-Unicef study conducted in May, one in four heads of households was unemployed during the movement control order (MCO) period and most of those who had lost their jobs did not have employment protection.
The study also showed that lower-income families were struggling to cope, with households drawing a monthly income of below RM5,000 causing them to consume less food now due to higher costs.
“Demand for food assistance and daily essentials are rising at an extraordinary rate.
“We hope the families will benefit from this contribution. Together, we can and will get through this, ” said Sunway Putra Hotel Kuala Lumpur senior general manager Wilfred Yeo.
“We truly appreciate Sunway Putra Hotel’s thoughtfulness and generosity. We hope more organisations will donate food essentials to feed the hungry and the underserved, ” said Kechara Soup Kitchen operations director Justin Cheah.
Sunway Group is committed to advancing the 17 United Nations Sustainable Development Goals.
This initiative is in line with the group’s Goal 2: Zero Hunger in fostering a better future for the communities in which it builds and serves.
Sunway recently embarked on its Food for Thought campaign, with a target to distribute 8,100 packed meals to the urban poor in the Klang Valley who need nutritional support during the conditional MCO period.
The campaign aims to benefit the homeless and those residing in People’s Housing Project (PPR) flats, where sole breadwinners had lost their sources of income.
The food packs are provided by Sunway Malls’ shopping centres in the Klang Valley, namely Sunway Pyramid, Sunway Velocity Mall and Sunway Putra Mall.
Sunway also launched its #SunwayforGood Food Bank programme which aims to bring Malaysians together to help B40 families affected by food shortage caused by Covid-19.
The food bank programme pledges to collect 40,000kg of food, with the aim to surpass that target by the end of this year.
The project intends to feed 25,000 individuals from B40 families nationwide who are among the worst hit during the pandemic.
Members of the public who want to contribute can do so by visiting www.sunway.com.my/foodbank
To address food security, Sunway is set to launch Sunway FutureX Farm. Located in Sunway City Kuala Lumpur, it is Malaysia’s first-ever skills-building hub for urban farming professionals, tech companies, researchers and young talents to collaborate and create transformative solutions focusing on food and agritech.
Did you find this article insightful?
100% readers found this article insightful