Cooling water to keep participants hydrated

(From left) Wen Ken Group marketing executive Jason Choong and Hong presenting the sponsored products to Star Media Group Berhad advertising account servicing executive Gan Hong Bin.

WEN Ken Group is distributing 3,360 bottles of 350ml Cool Rhino 02 worth RM10,000 to participants of Penang Starwalk 2016.

Wen Ken Group senior marketing manager Jason Hong said, “Penang Starwalk is one of many activities that encourages people to lead a healthy lifestyle by walking, and that’s important.

“At the same time, the walk is a relevant platform for us to reach our consumers. We believe Cool Rhino 02 is an ideal choice after a sporting activity.

Cool Rhino is a functional cooling water that helps replenish body fluids and relieve body heat.

It comes in two variants – the original Three Legs Cooling Water and 02, which is infused with oxygen.

“The Cool Rhino 02 was developed to appeal to the younger target market. Its patented and award-winning design features a more elegant look that would attract working adults, professionals and sports enthusiasts.

“It is halal-certified, so it can be consumed by all,” said Hong adding that the refreshing beverage had traditional ingredients and was enriched with oxygen to help balance the amount of heat in the body.

Hong said besides its relevance in terms of product efficacy, Cool Rhino was also affordable and safe.

The 7km non-competitive Penang Starwalk 2016 will be flagged off from Penang Times Square at 7am on Sept 11. Registration for the event is closed.

The premier event is jointly organised by Star Media Group and the Penang Amateur Athletic Association.

The Platinum sponsor for the walk is YTL Communication Sdn Bhd (YES) while the Silver sponsors are E&O Property (Penang) Sdn Bhd, GUH Holdings Berhad, Federal Oats Mills, Perfect Food Manufacturing (M) Sdn Bhd, F&N Beverages Marketing Sdn Bhd and Chuan Sin Sdn Bhd.

The event’s venue provider is Penang Times Square.

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