PR experts, students to promote biodiversity conservation

Weber Shandwick

MIRI: Public relations (PR) experts from some of the world’s leading PR agencies got together in Abu Dhabi with students from 16 universities in 16 countries on International Biodiversity Day recently to work on global communication strategies for biodiversity conservation.

The students, all PR or media university students and forming nine international PR teams for the 14th Annual Global Communications Project or GlobCom 2016 Symposium being held in the United Arab Emirates capital, were coached by senior consultants from top PR agencies such as Edelman, Weber Shandwick, Brunswick Group, Golin MENA, and Fleishman-Hillard.