Victoria’s Secret’s new vision dazzles, but is it a step backward for fashion?

Models walk the runway during the 2025 Victoria's Secret fashion show. Photo: Reuters

The reinvention of the rebrand of the rebrand of Victoria’s Secret took place recently in Brooklyn, New York. This time it may work.

There were the usual Angels (Adriana Lima, Candice Swanepoel, both the Hadids) and an attempt to tap into the current vogue for athletes with WNBA star Angel Reese and Olympian Sunisa Lee.