Is gold jewellery in fashion among youths? Jewellers in China see rise in demand

Key to gold's current popularity is China's lacklustre post-Covid recovery, which is hitting young people especially hard as youth unemployment soars and traditional investment options such as property suffer, analysts say. Photo: AFP

The sound of gentle tapping filled a jewellery workshop in southern China as a craftsman hammered pine leaf patterns onto a soft slab of gold in the style of old ink paintings.

Elaborate traditional pieces created by master goldsmiths have always been popular in China, bought as gifts for special occasions like the Lunar New Year or simply as investments.