Heineken steps up for long-term food security in Malaysia


Heineken’s directors and employees at the launch of Heineken Cares 2022 earlier this week. — Handout

Heineken Malaysia recently launched its Heineken Cares 2022 programme, which sees the brewery transitioning from short-term food aid to collaborating with seven non-government organisations (NGOs) and community partners to support communities in building capacity for long-term food security.

“At the height of the pandemic, we saw how vulnerable communities were in need of food aid. Responding to the call for help, we launched Heineken Cares in 2021, a social impact programme to connect our employee’s well-being at work with a purpose to support local communities,” said Heineken Malaysia managing director Roland Bala during the launch event at its Sungei Way Brewery.

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