Empowering Malaysians With New E-learning Platform On Entrepreneurship

Coca-Cola KU programme participants in 2019.

With everything being online these days, Coca-Cola Malaysia with support from the Domestic Trade and Consumer Affairs Ministry will be taking Coca-Cola Komuniti Usahawan (Coca-Cola KU) online.

It is part of the Coca-Cola Company’s global commitment to enable the economic empowerment of five million women entrepreneurs across the company’s value chain by 2020, through an initiative known as 5by20.

Since its inception in 2017, Coca-Cola KU has supported almost 16,000 women participants in Malaysia.

The introduction of Coca-Cola KU’s e-learning platform is to enable budding entrepreneurs to learn how to manage their business from the modules available on the website.

They will be able to access Coca-Cola KU’s training modules for free and conduct their own training at their own pace and time.

The online entrepreneurship programme is open to all, especially those who wish to acquire new skills and would like to start their own business.

A registration drive for Coca-Cola KU will be conducted at key locations throughout five states in Malaysia – Kuala Lumpur, Selangor, Pahang, Terengganu and Kelantan – from now until Dec 31.

Exclusive Coca-Cola merchandise will also be given to those who sign-up for the online programme at the registration drive.

Alternatively, the public can register for the programme at https://ccku.coca-cola.com.my to enjoy the free training modules.

Coca-Cola KU enables budding entrepreneurs to learn how to manage their business.Coca-Cola KU enables budding entrepreneurs to learn how to manage their business.

“We are delighted to extend the Coca-Cola KU entrepreneurship programme online, ” said Bottling Investments Group Malaysia, Singapore and Brunei chief executive officer Barry O’ Connell.

“Over the years, the Coca-Cola KU programme has been highly effective in unlocking entrepreneurial potential as well as empowering participants to turn their ideas and passions into profitable businesses.

“We believe that the Coca-Cola KU programme is even more relevant in the current environment as participants gain new knowledge and skills.

“Additionally, it will allow them to rethink their goals and capitalise on entrepreneurial options. Our objective is to equip individuals with the skills and tools to act with the future in mind.

“Women and youth have proven to be powerful agents of change. The Coca-Cola KU programme has had a meaningful impact on their lives across Malaysia, helping them to overcome social, economic and technological barriers.

“Their success has not only benefitted them, but also supported the needs of their family and created jobs for the communities around them.

“That’s why we believe that empowering individuals will contribute towards the creation of more sustainable communities, and in turn strengthen the country’s socio-economic growth over the longer term, ” said O’ Connell.

Coca-Cola KU participant, Zubaidah A. Aziz (left) with another participant. Since its inception in 2017, Coca-Cola KU has supported almost 16,000 women participants in Malaysia.Coca-Cola KU participant, Zubaidah A. Aziz (left) with another participant. Since its inception in 2017, Coca-Cola KU has supported almost 16,000 women participants in Malaysia.

Coca-Cola KU participant Zubaidah A. Aziz said: “When I heard about the Coca-Cola KU programme in Terengganu, I signed up for it. I learnt about marketing techniques, various technology platforms, the financial aspects of business, finding new business leads and so much more.

“Thanks to the Coca-Cola KU programme, I was able to manage my business a lot better than before and even managed to gain a lot of new customers in the process.”

Ministry Business Development Division director Ismainur Hadi Amat Bakeroncommented: “Despite the economic challenges brought on by the Covid-19 pandemic, small to medium enterprises continue to be one of the key drivers fuelling Malaysia’s economic growth and employment opportunities.

“Against this backdrop, we believe this year’s Coca-Cola KU programme will allow Malaysians, especially women and youth, to uplift their livelihood and improve their quality of life by starting their own business.

“This will help increase local talent and create a dynamic entrepreneurial culture, in line with Malaysia’s aspirations to become a high-income, entrepreneurial nation.”

The Coca-Cola KU online programme consists of five modules that focus on three key areas: business skills; access to credit; and, the creation of a micro-entrepreneurial ecosystem that nurtures peers and mentoring.

Through the online modules, participants will learn the basics of business – from developing a business plan, managing cash flow and credit, techniques in providing and sustaining innovative services and the latest technologies, to developing marketing plans.

Participants will also be exposed to the numerous business-related regulations, policy, ethics and even micro-financing platforms available.

Upon completion of each module, they will be tested on their level of understanding and will be awarded a certificate, certified by the Ministry.

For more information about the Coca-Cola KU programme, go to https://ccku.coca-cola.com.my.

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