Malaysian couple finds niche and joy in creating content on everyday life

Ena and Syamly posing in front of their feature wall with plant sculptures. Photos: The Star/Azlina Abdullah

Content creator Ena Hadzir, 46, says she never expected to become an influencer. She was just posting about her passions in life – her family, home, plants, decor and cooking – on her Instagram account (@Ena_Hadzir) and discovered that people were “actually interested”.

That encouraged her to share more and her following grew from 700 in 2018 to 13,200 today (as of Nov 11).