AI and wage power 


—AZHAR MAHFOF/The Star

THE debate over wage regulation through the setting of the minimum wage floor centres on balancing workers’ living standards with business competitiveness.

The ultimate economic impact of minimum wage floors and institutionalised bargaining power is determined by market structure, implementation speed, and macroeconomic conditions.

Amid strong arguments on both sides (proponents and opponents), the ultimate impact of the wage regulations is not uniform. Instead, it depends entirely on prevailing market conditions, how the specific policies are structured and implemented, and broader socioeconomic goals.

Businesses and employees share a symbiotic relationship. Employee well-being and business performance exist in a direct, causal loop where worker satisfaction drives a firm’s productivity and profitability.

Businesses’ value propositions are to increase sales, drive profit, and retain high-performing talent. Businesses must align their commercial execution with clear performance-based compensation and productivity-linked wages, as well as a sustainable human resource management framework that defines employee role alignment, clear recognition, and personal career development opportunities.

Employees balance their financial needs, such as a commensurate productivity-linked wage, with a conducive workplace environment when evaluating their job satisfaction.

Achieving this balance requires employers to address both direct financial compensation and the quality of the workplace culture. Fair wages serve as a baseline, while extended benefits – such as skill development, career pathways, and financial well-being programmes – anchor productivity improvement and long-term job satisfaction.

Within reasonable limitations and risks, state intervention in wage-setting and labour markets is considered justified and necessary when market mechanisms fail to ensure fair living standards for low-paid workers, correct market and wage bargaining power imbalances compared to large employers, or promote social cohesion, as fair pay ensures social community stability.

However, state intervention is a double- edged measure. Overly rigid or aggressive wage-setting can limit freedom of contract and create compliance burdens for businesses, especially those with thin margins.

The unintended economic effects arising from setting a minimum wage too high relative to workers’ productivity mean that companies must adjust their business strategies to manage total payroll costs, especially in labour-intensive industries.

These adjustments include slowing down hiring or hiring selectively, cutting working hours, reducing overtime, allowing greater workforce flexibility, increasing reliance on part-time or temporary staff, and restructuring allowances and discretionary benefits.

Higher minimum wages act as a significant catalyst forcing companies to restructure toward automation, particularly in industries heavily reliant on routine, low-skilled labour.

This industrial transition is driven by a shifting economic reality: as the statutory minimum wage rises, the capital-to-labour cost ratio flips. This flip makes technology investments financially viable compared to cheap manual labour, incentivising companies to substitute human workers with automation, machines, robotics, or software.

When the cost of human labour crosses a certain threshold, the return on investment for technology becomes highly attractive, shifting companies from the operational status quo to active restructuring.

Various empirical findings and studies in countries that implemented minimum wage regulations show a clear causal link between rising low-skilled workers’ wages and increased automation innovation.

A 10% increase in the minimum wage increases the likelihood of industrial robot adoption by roughly 8% in sectors like manufacturing. Also, a 1% increase in low-skilled wages can lead to a 2% to 5% rise in automation technology patents and development.

Moreover, a 10% increase in the minimum wage raises the probability of a manufacturing or routine-task firm adopting robots or automated systems by roughly 8% to 11%.

Structural challenges remain. The setting of wage floors alone cannot fix deep-seated structural issues like a shortage of high- value industries or skill mismatches in the broader labour supply.

The Khazanah Research Institute confirmed that the growth of Malaysia’s tertiary- educated workforce has severely outpaced the creation of high-skilled jobs, leading to widespread underemployment.

Raising wages alone cannot address skill mismatches or create sufficient high-value employment opportunities.

This oversupply and structural misalignment of the tertiary-educated workforce relative to high-skilled jobs depresses entry- level wages and overall employee compensation.

What happens when artificial intelligence (AI) sets wages?

The impact of AI on wages remains uncertain, as the technology will likely boost pay for some workers while lowering demand and earnings for others. As a result, wage growth could vary across occupations, industries and skill levels.

The key economic challenge of AI on the labour market is the dual pressure of compressing hiring in high-exposure cognitive and routine occupations while simultaneously widening wage and skill gaps between workers with specialised AI capabilities and those in non-skilled or displaced roles.

AI could drive considerable job creation and destruction, though the net impact on overall employment depends on firms’ business transformation.

By automating routine tasks while generating new roles in areas like AI engineering, data science, and compliance, this technology will drive massive labour reallocation.

Employees must be able to acquire new skills and apply them correctly to remain productive and boost their long-term earning power.

The rapid adoption of AI is fundamentally reshaping the labour market and wage structures by affecting the value of skill sets (skill premiums), task structures and quality, as well as hiring decisions, depending on the responsiveness of the labour market.

If firms compete for a limited pool of AI-capable workers, the value of AI skills will rise, bidding up wages.

AI is shifting wage power by rewarding workers with specialised technical skills over traditional qualifications, while lower-skilled, semi-skilled, and routine cognitive roles face downward wage pressure, suppressing workers’ pay for routine tasks.

Employees who are equipped with AI fluency, critical thinking, and adaptable technical skills achieve higher wages and career growth, while those in routine administrative or manual roles face a greater risk of displacement.

In an evolving AI economy, skill diffusion – the speed and scale at which workers acquire and adapt to new technological competencies – will become the primary driver of wages, largely eclipsing the effectiveness of statutory minimum wage floors.

While statutory pay floors (like minimum wage laws) establish a legal baseline, they struggle to keep pace with a market where technological disruption shifts the premium on human labour overnight.

The future wage landscape will be fundamentally reshaped by AI integration, economic dynamics, and a premium on human-centric skills.

AI will drive wage polarisation and a two-track labour market by substituting routine cognitive tasks while amplifying high-skill human-AI collaboration.

With this shifting skill premium, those who master skill diffusion will command exponential rewards, while those who cannot will face severe downward wage pressure regardless of legal wage baselines.

To navigate the “hourglass” labour market created by AI – a structure where AI expands high-skill/high-wage roles and low-skill/low-wage roles while squeezing out the middle class – businesses, employees, and the government must transition from defensive containment to proactive adaptation.

This requires a shift towards developing specialised technical skills and achieving a successful co-integration of machine-human capabilities.

For businesses, the focus must shift from using AI purely for short-term cost-cutting to leveraging it as a long-term source of competitive advantage and talent cultivation.

Companies must prepare their employees for the AI transition by combining strategic planning, practical training, upskilling, certification, role redesign, and a supportive workplace culture.

Competing solely on wages is no longer enough to attract and retain talent; job quality, workplace culture, continuous learning opportunities, clear career pathways, and credible skill recognition increasingly matter.

For employees, the priority must be to move away from static skill sets and adopt a resilient, dynamic, tech-augmented career strategy, which is the baseline for professional survival in an AI-driven economy.

Workers should learn to use AI tools as force multipliers for daily tasks rather than viewing them as competition, focusing on learning prompt engineering, workflow automation, and using AI to handle 60% of baseline research or administrative tasks.

They must commit to continuous learning to better equip themselves for this evolving human-machine transformative power, actively upskilling to turn technological disruption into a strategic opportunity.

For policy-makers, the priority must be to urgently modernise education systems for AI by shifting from restrictive bans to structured integration, digital literacy, and equitable access.

The focus should be on scale and inclusion within AI upskilling policies to prevent economic inequality, targeting three key actions: (i) Modular training: implementing stackable micro-credentials for flexible learning; (ii) Credible certification: standardising qualifications to validate non-traditional education; and (iii) Small and medium enterprise support: providing subsidies and incentives for continuous learning in small businesses.

Lee Heng Guie is the executive director of the Socio-Economic Research Centre. The views expressed here are the writer’s own.

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wage , labour , employment , AI

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