SOBA council discusses ways to help businesses scale up


Knowledge bank: The SOBA Council before the roundtable discussion at Menara Star. Seated (from left) are Siti Noraini, Koong, Loo, Ramee, SMG senior general manager Jamie Ng, Rajesh, Chin and Chieng. Standing (from left) are Goh, Ong, Choo, Hah, Ang, Ng and Chong. — YAP CHEE HONG/The Star

PETALING JAYA: The organisers and council members of the Star Outstanding Business Awards (SOBA) 2025 held a roundtable discussion to identify the growing challenges that Malaysian businesses face.

The event was held on June 17 in Menara Star, Petaling Jaya.

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