Non-tariff barrier talks key to market access

Economist Geoffrey Williams says the 90-day reprieve provides Malaysia with a crucial opportunity to address the areas of concern raised by the United States.

PETALING JAYA: Malaysia has a critical 90-day window following the United States decision to pause reciprocal tariffs, and experts caution that the nation must address key non-tariff barriers (NTBs), which are likely to dominate the talks during the Malaysian delegates’ visit to the United States later this month.

Failure to do so could risk disrupting bilateral trade and hinder market access.