FBG embraces a relentless drive for excellence with rebranding

From left: FBG group executive director Datuk Kong Kam Loong, group executive director Tan Sri Lau Kuan Kam, group CEO and executive director Datuk Seri Kuan Khian Leng, group executive chairman Tan Sri Chan Kong Choy, deputy chairman and non-independent non-executive director Tan Sri Kuan Peng Ching @ Kuan Peng Soon, non-independent non-executive director Datuk Lim Siew Mei and independent non-executive director Datuk Yoo Wei How

KUALA LUMPUR: Fajarbaru Builder Group Bhd, which recently unveiled a new logo featuring the acronym FBG as part of its rebranding exercise, is charting a bold new course that reflects its vision to embrace agility, sustainability, and excellence across its diversified businesses.

Its group executive chairman Tan Sri Chan Kong Choy said the rebranding to FBG, which was officially completed on Jan 15, symbolises the promise of a brighter future, where growth and sustainability “go hand in hand”.