Banking ease: Tourists enjoying the view in Xiamen, Fujian province. The China government is encouraging bank branches at popular tourist destinations to provide foreign currency exchange services. — AP
BEIJING: China has decided to launch a series of precise measures targeting the existing problems in its inbound tourism market.
The Culture and Tourism Ministry said it will promote the facilitation of payments in places such as tourist attractions, cultural and performance venues and star-rated hotels, enrich the supply of inbound tourism products and services, and step up market promotion abroad to better satisfy the needs of travellers to the country.
