Australia’s Arnott's Group sees annual revenue from Asia touching RM2.5bil in 10 years


From left: The Arnott’s Group (TAG) commercial director MYSG and Asia export Bong Tian Ming, TAG managing director Asia May Lim, TAG chief executive officer George Zoghbi, 7-Eleven Malaysia general manager, merchandising Felicia Wah, 7-Eleven Malaysia category manager, merchandising Rosemary Kok and 7-Eleven Malaysia senior executive, grocery merchandising Ong Yuen Lynn.

PUCHONG: Australia’s The Arnott's Group (TAG), a multinational food manufacturer, expects RM2.5 billion in annual revenue from Asia in 10 years.

TAG said currently, the group’s Asian business contributes a turnover of more than RM1 billion, equivalent to a quarter of the company's total annual turnover.

Chief executive officer George Zoghbi said TAG will participate in the region's expanding ready-to-eat meals market as Kuala Lumpur is the hub of its operations.

"As a Prego brand, we are no stranger to the pasta business. In terms of pasta sauce, we command about 92 per cent of the market share in Malaysia and we are the leading brand in pasta sauce.

"Malaysia provides a great insight towards the Asian market in general, and that is why we run the entire operations here in Kuala Lumpur," he said after launching the Prego Instant Pasta Bowl in the 7-Eleven Cafe in Puchong here today.

As for the product, Zoghbi reckons that the Prego Instant Pasta Bowl is a game-changer in the world of ready-to-eat meals across Asia.

He said the product has unique selling points in terms of taste, convenience and high nutritional value.

The Prego Instant Pasta Bowl comes in two variants, namely Mac and Cheese as well as the Mushroom Carbonara Mac Bowls, and is sold at RM7.50 per pack. - Bernama

Follow us on our official WhatsApp channel for breaking news alerts and key updates!

Arnott’s Group , Prego , Asia , pasta , George Zoghbi

   

Next In Business News

Wall St set for higher open after Friday's sell-off amid Mideast jitters
Goldman Sachs' profit jumps 28% on investment banking strength
Tesla to lay off more than 10% of staff globally as sales fall
EPMB and BAIC ink 10-year vehicle assembly agreement
SCIB and Awana sign new agreement, securing exclusive contract for PPAM Mualim Project
Ringgit closes lower against greenback
Eduspec appoints Kang Pang Kiang as deputy chairman
HeiTech Padu wins RM190mil MySikap contract from JPJ
RHB invests RM3.8mil in Boost Bank, maintains 40% stake
GCAP inks MoU for Pahang hydropower project

Others Also Read