PUC collaborates with Web Bytes to expand merchant network

Presto chief commercial officer Lim Ee Mae

KUALA LUMPUR: PUC Bhd’s wholly-owned subsidiary, Presto Technology Sdn Bhd has signed a memorandum of understanding (MoU) with Web Bytes Sdn Bhd to collaborate on assisting merchants to sell e-vouchers on the Presto platform.

Presto is PUC’s loyalty e-commerce redemption app with more than 10 million members that aggregates various loyalty rewards programmes directly into its payment gateway.

Web Bytes has empowered more than 5,000 retail merchants with its cloud-based Xilnex point-of-sales solutions in the region. Through the resellers and partners, Xilnex is now also present in various ASEAN countries 30,000 installations.

In a statement, PUC said MoU involves Xilnex recruiting and onboarding merchants to list and sell e-vouchers on the Presto platform while Presto will partner Xilnex in making the e-vouchers available for redemption to users and Presto members.

“This partnership provides merchants recruited by Xilnex with the opportunity to expand their reach to a broader audience. Merchants gain access to a larger customer base and wider distribution network. This allows them to increase their brand visibility and attract new customers who are part of the Presto loyalty partner network,” Presto chief commercial officer Lim Ee Mae said.

Meanwhile, Web Bytes chief executive officer Ooi Boon Sheng said: “We are delighted to announce we are currently entertaining active recruitments with TeaLive, Marrybrown, SNS Network and Wonders Café as possible merchants on this platform. We look forward to working closely with PUC on this partnership, as we believe it will bring substantial benefit to the merchants.”