ANALYSIS-In Apple versus Epic Games, courtroom battle is only half the fight


But win or lose at the trial, Epic, which has pursued an aggressive public relations campaign against Apple alongside its court pleadings, may have already accomplished a major goal: Drawing Apple squarely into the global debate over whether and how massive technology companies should be regulated.

SAN FRANCISCO: Epic Games faces an uphill legal battle against Apple Inc in an antitrust trial starting Monday, and a defeat for the maker of "Fortnite" could make it harder for U.S. government regulators to pursue a similar case against the iPhone maker, legal experts said.

But win or lose at the trial, Epic, which has pursued an aggressive public relations campaign against Apple alongside its court pleadings, may have already accomplished a major goal: Drawing Apple squarely into the global debate over whether and how massive technology companies should be regulated.

Get 20% OFF The Star Digital Access

Monthly Plan

RM 13.90/month

RM 11.12/month

Billed as RM 11.12 for the 1st month, RM 13.90 thereafter.

Best Value

Annual Plan

RM 12.33/month

RM 9.87/month

Billed as RM 118.40 for the 1st year, RM 148 thereafter.

Follow us on our official WhatsApp channel for breaking news alerts and key updates!
Epic Games , Fortnite , Apple , technology , regulated ,

Next In Business News

iCents wins RM34mil DC contract
Small caps poised for re-rating on risk appetite
Negri Sembilan set to become industrial hub�
DC contract win to boost HE Group’s profitability
Investment incentives help build industrial ecosystem�
Ringgit gains against most currencies�
Ekuinas marks first bumiputra ‘relay race’ breakthrough
DKSH remains cautious despite higher earnings
Carimin moves to privatise Sealink for RM165mil
PBoC flags imported inflation, vows to enhance policy flexibility

Others Also Read