Driving revenue through technology

For Fusionex Group managing director Jacob Isaac, businesses that have just embarked on digital transformation will evolve further in the future as their purpose for using technology will change with time.

PETALING JAYA: Local companies, especially small and medium enterprises (SMEs), have quickly adapted to technology adoption as a strategy to combat Covid-19 since its onset early last year, but further investments must be channelled into the right priorities to achieve the desired outcomes.

This was one of the insights revealed at the panel discussion for the third virtual event under the EEA 2021 Webinar Series, which was titled “Digitalisation Opportunities: The Future for Export Markets”.