COVID-19 has thrown us into a mass experiment for 2020.
One thing remains consistent throughout this new normal: everyone is constantly finding ways to connect and communicate with each other.
As we move into 2021, the digitalisation trend has risen significantly.
In this new normal where the competition for online attention is getting fiercer, companies need to find ways to communicate effectively with their customers and staff such that they will be heard – loud and clear.
One mobility solutions company, sendQuick, has a full suite of solutions to solve the communication problem.
Omni-channel Strategy for Communications with Customers
As we are constantly flooded with e-mails and social media updates, businesses are finding alternative ways to connect with their customers.
In particular, SMS messaging appears to be gaining popularity.
Compared to just 20% open rate for e-mails, SMS messages have an open rate of 98%. In addition, it takes 90 seconds for someone to reply a text, versus 90 minutes for someone to reply to an e-mail.
E-mails and social media campaigns continue to be one of the main revenue generating digital strategies.
However, adding SMS campaigns to your omni-channel communications strategy will facilitate better two-way communications.
Companies like sendQuick have leveraged on the effectiveness of SMS campaigns by developing technologies to help companies create and automate mass SMS campaigns.
sendQuick’s SMS campaign technology also supports two-way messaging, which helps to quicken the speed of communication between interested customers and the company.
Omni-channel Strategy for Business Process Automation
With a shrinking workforce and technology-driven automation, it is vital that businesses automate routine business processes to stay competitive.
A Business Process Automation solution will help to automate your daily routine business tasks, improve workflow and free up personnel to focus on delivering higher value to customers.
Here are some scenarios for automation:
* Deploy an automated call-tree solution as a reliable crisis communication tool to ensure real-time, omni-channel notification outreach to all relevant stakeholders during emergency scenarios
* Reduce no-show rate and minimise revenue losses with automated appointment reminder messages trigger based on information captured in any calendar app
* Integrate parcel delivery notification into supply chain management system for timely updates, reminders to customers that improves customer engagement rate
* Automate classroom management tasks such as assignment submission reminders and exam notifications to reduce admin workload for teachers and staff.
Omni-channel Communications for timely IT notifications
Speed is of essence when sending out time-sensitive information. Unfortunately, the average business depends mostly on e-mails or phone calls in times of crisis. When this happens, information may get distorted and not communicated properly.
As such, this is where Alert Notification Systems come in handy.
sendQuick’s alert notification systems, for example, helps IT personnels respond better in the event an issue pops up within the company.
Sending instant alerts via SMS, e-mail, social messengers and collaboration tools (WhatsApp Business, Facebook Messenger, LINE, Viber, Telegram, WeChat, Slack, Microsoft Teams and Cisco Webex) to the respective parties within the organisation anywhere and anytime helps reduce downtime and help businesses protect themselves in times of severe uncertainties.
With all these online digital activities, a solid cyber-security protocol is needed to protect company and customer data.
Businesses are still highly dependent on passwords to protect their online accounts.
A drastic shift towards removing passwords altogether is unlikely in such short notice.
It’s crucial therefore for companies to enable two-factor authentication (2FA) in order to add an extra layer of security to prevent unauthorised persons from getting their hands on personal data.
sendQuick offers a low-cost/seamless 2FA implementation. Businesses no longer have to access the password via any other devices besides their mobile devices. This means there are no physical tokens to buy for your staff, therefore reducing operational costs.
Keep communication lines open with an omni-channel strategy
Navigating through the communication lines is challenging, especially in 2020, when we have been forced apart. Digital communication channels will continue to take centre stage in the years to come.
Having the complete set of tools available at your disposal is key to acing the communications game – and that’s when sendQuick is here to help.
Through their easy-to-implement and compact solutions packages, creating an omni-channel strategy will be a simple and fuss-free experience for you.
For more information, visit www.talariax.com
sendQuick was the Mobile Messaging Partner at the #cXo2020 Live Virtual Conference on Aug 4-7 and the #digitalXdata 2020 Live Virtual Conference on Dec 1-4, that was organised by Star Media Group Bhd. The playback of the sessions can be watched at bit.ly/cxoplaylist and bit.ly/dxdplaylist
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