UOB Malaysia launches AI-based digital banking service

Managing director and country head of personal financial services Ronnie Lim

KUALA LUMPUR: United Overseas Bank (Malaysia) Bhd (UOB Malaysia) has launched Mighty Insights, believed to be the country’s first artificial intelligence (AI)-based digital banking service, to make it simpler and smarter for customers to manage their finances via the bank’s all-in-one mobile banking app, UOB Mighty.

Managing director and country head of personal financial services, Ronnie Lim, said with this latest innovation to UOB Mighty, customers would receive personalised insights based on their banking and spending patterns, empowering them to track and to manage their savings and expenses effortlessly.

Mighty Insights would also guide them to relevant financial solutions that could help them meet their financial needs, he said.

"Driven by AI and machine learning, Mighty Insights enables customers to track their day-to-day spending conveniently and to view easily the categories they have been spending on the most.

"With the help of these meaningful insights, customers can track their finances better and learn to anticipate their cash flow needs for the month,” he said in a statement today.

UOB Malaysia’s other enhancements to its UOB Mighty app include the incorporation of the DuitNow Quick Response (QR) code payment function so that customers only need to scan a QR code to transfer funds or to make payments simply and safely.

The bank has redesigned the app’s user interface to ensure that payment-related features are at their fingertips.

It has also launched Mighty Coupons on its mobile banking app -- a new rewards category under the Mighty Lifestyle section that offers dining, shopping and travel deals and cash rebates from various merchants every Friday. - Bernama

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UOB Malaysia , Mighty Insights , UOB Mighty , AI , DuitNow


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