Against the slump in car sales, Perusahaan Otomotif Nasional (Proton) has seen a 350% jump in online bookings during the movement control order (MCO) period compared with the first two-and-a-half months of the year.
The national carmaker is assessing if this could be the beginning of a digital trend as it plans to further interact with consumers online.
Already a subscriber? Log in.
Limited time offer:
Just RM5 per month.
Cancel anytime. No ads. Auto-renewal. Unlimited access to the web and app. Personalised features. Members rewards.
Follow us on our official WhatsApp channel for breaking news alerts and key updates!