Rakuten Insight opens office in Kuala Lumpur

KUALA LUMPUR: Rakuten Insight Global Inc, has opened an office in Kuala Lumpur as part of its expansion in Asia.

Rakuten Insight Chief Executive Officer Atsushi Tamura said the establishment of the office here was the continuation of the group’s deep involvement in Asia and to pursue local expertise.

“The new office will allow Rakuten Insight to work more closely with its clients in Malaysia and in the region,” he said in a statement today.

Tamura also said that the local team would be led by former Nielsen executive, Collin Leow.

“This is another step in our commitment to provide clients across Asia with impactful online market research,” he said.

Rakuten Insight would continue to meet the demand for market research in Southeast Asia and accelerate the enhancement of its proprietary panel, he added.

The Kuala Lumpur office is the company’s eighth office in Asia.

Rakuten Insight is a wholly-owned online market research subsidiary company of Rakuten, Inc., a global leader in Internet services headquartered in Tokyo, Japan. - Bernama