HYPERMARKETS and supermarkets have good opportunities for further growth, provided the frequency of consumer visits improves.
“More people are buying fresh food from the modern retail trade channel but the frequency of visits hasn’t changed since 2001, and that presents a big opportunity,” ACNielsen (M) Sdn Bhd executive director (retail measurement services) Darren Fifield said during a seminar in Petaling Jaya yesterday.
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