SUBANG JAYA: VitaHealth, a leading supplement brand with close to 80 years of trusted expertise in South-East Asia, has officially launched VLife, its next-generation on-the-go nutrition, exclusively at BIG Pharmacy and CARiNG Pharmacy.
Made for today’s fast-paced consumers, VLife marks an innovation in VitaHealth’s commitment to improving overall quality of life in a way that is fun, simple, and easy to fit into everyday life.
Dr KS Beh, CEO of Vita Life Sciences (Malaysia & Singapore), officiated the launch alongside Tay Li Yen, Business Unit Director – Health & Rehab, BIG CARING Group. The momentous occasion was also witnessed by national badminton Olympian and VitaHealth Brand Ambassador Pearly Tan.
Crafted to fit seamlessly into busy modern lifestyles, VitaHealth VLife delivers high-efficacy nutrition in a convenient, easy-swallow format. Each compact sachet slips easily into a bag, ready to be taken anytime, anywhere. It offers an effortless way to support daily wellness needs such as immunity, calm, energy, eye health, and feminine wellness.
Speaking at the launch, Dr KS Beh highlighted the shift in consumer health demands. "Today's consumers are busier than ever, yet their health remains a top priority. At VitaHealth, we believe nutrition should work around people's lifestyles. VLife combines advanced science, high-quality ingredients, and convenience."
“We want to redefine everyday wellness, making it simple, fun, and effortless rather than an obligation. VLife supports people at every life stage, from students to working adults to seniors, whether they are commuting, travelling, working long hours, exercising, or balancing multiple responsibilities. VLife helps people feel their best every day, making proactive wellness a natural part of their routine."
The VLife range is vegan-friendly, Halal-certified, and manufactured under stringent quality assurance standards, reflecting VitaHealth's longstanding commitment to safety, efficacy, and consumer trust. Every product undergoes rigorous quality control from sourcing through production to the finished product, ensuring consistent excellence in every sachet. VLife is made with doubleNUTRI® technology, optimised for rapid and efficient absorption for improved effectiveness.
Tay Li Yen expressed confidence in the partnership, highlighting how the product matches fast-paced consumer trends.
"At BIG Pharmacy and CARiNG Pharmacy, we believe that maintaining good health should be simple, convenient, and accessible to everyone. Our collaboration with VitaHealth to introduce the VLife series reflects our commitment to bringing innovative wellness solutions that fit into today's busy lifestyles without compromising on quality or efficacy. We look forward to helping more Malaysians embrace preventive healthcare through products that make daily supplementation easier than ever," said Tay Li Yen.
A highlight of the event was a panel discussion featuring healthcare professionals, Pearly Tan, and a lifestyle advocate. Pearly Tan shared how VLife supports her intense schedule: "My schedule is always changing. Having a convenient supplement format that I can take anytime, anywhere makes it much easier to stay consistent. VLife fits naturally into my routine and helps me stay focused on performing at my best both on and off the court."
Since 2023, VLife has been in BIG Pharmacy and is now expanding its reach to CARiNG Pharmacy nationwide. As wellness evolves, VitaHealth stays committed to its “Healthy Life, Happy Vibes” philosophy, delivering trusted nutrition that empowers Malaysians to thrive at every life stage.
Founded in 1947 as a retail pharmacy, VitaHealth has grown into one of the region's leading health supplement brands. An Australian-owned brand and proud subsidiary of Vita Life Sciences, an Australian-listed healthcare company, VitaHealth operates with global quality standards while serving diverse communities across the region.
