Vietnam retailers see tax compliance, AI as key to survival in 2026 survey


Most retailers said they would maintain their current scale or focus on improving operational efficiency rather than pursuing aggressive expansion. - VNA/VNS

HANOI: Compliance with tax regulations and electronic invoicing, adoption of artificial intelligence (AI) and expansion into multi-channel sales are becoming essential for business survival in Vietnam, according to a survey of 15,000 retailers released by Sapo Technology JSC, as firms navigate tighter rules and intensifying competition.

The annual survey, conducted at the end of 2025 among retail and food and beverage (F&B) sellers nationwide, found that businesses are shifting their focus from rapid growth to operational efficiency, cost control and legal compliance amid increasingly stringent regulatory standards.

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Vietnam , survey , tax , regulations , retailers

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