- Illustrative image. A Labubu mascot performs for visitors to Pop Land, a theme park for Pop Mart, manufacturer of collectible toys and plush dolls during the May Day holiday in Beijing, Thursday, May 1, 2025. - Photo: AP Photo
BEIJING: A Beijing auction house sold a human-sized Labubu figure for 1.08 million yuan (US$150,275.51) on Tuesday (June 10), setting a new record for the “blind box” toy as it moves from craze to collectible.
The event held by Yongle International Auction, which traditionally specialises in modern art, as well as jewellery, marked the first ever auction dedicated to Labubu, toothy monster figurines that are mainly sold by China’s toy company Pop Mart and have been at the centre of a global frenzy for the past year.
