(From left) King of Fried Rice founder Lester Li, 25, Greywing chief technology officer Hrishi Olickel, 28, and singer Shye, 20, are among Forbes' 30 Under 30 from Singapore. - ST FILE, GREYWING
SINGAPORE (The Straits Times/Asia News Network): Rachael De Foe was not happy with her career options in the communications sector, so she started her own company in 2020.
The 28-year-old Singaporean developed the strategic communications practice Redefy after recognising how reputation-building for start-ups and venture firms differed greatly from the public relations needs of mature technology companies.
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