Digital buddies at 15 Kopitiam outlets to help patrons transition from card to app

FairPrice digital buddy Keith Lee teaching Peh Ah Eng how to use the FairPrice app at the Kopitiam outlet in Jurong Point. - ST

SINGAPORE (The Straits Times/Asia News Neetwork): Foodcourt chain Kopitiam will deploy more than 80 digital buddies at 15 high-volume outlets from March to June to help patrons transition from physical Kopitiam cards to the FairPrice app.

The digital buddies, who are FairPrice employees or temporary staff, will be located at outlets islandwide – including Jurong Point, Tampines Mall, Lau Pa Sat and Northpoint City – to help Kopitiam customers, especially senior citizens, download the FairPrice app and start redeeming Linkpoints to offset their Kopitiam purchases.