Opinion: Six hours will decide India’s next digital winners


A woman browses on an online store the Indian app platforms Roposo and Sharechat in Bangalore. Six hours a day of 1.3 billion people – and all the data that flows from it – is a coveted resource, something Indian politicians won’t want slipping out of their sphere of influence. — AFP

Time will be the next frontier in India’s digital battlefield; dollars will follow the hours consumers spend online.

India has left a void in their day by banning 59 Chinese apps after a border dispute with its northern neighbor led to violent clashes. The video-sharing platform TikTok, which became a craze in towns and villages as a medium of expression, is gone. So are its smaller cousins, like Bigo Live and Likee.

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