New Amazon Music analytics platform tells artistes how streamers search for their content

Amazon launches a new analytics platform so that Amazon Music artists can see how their content is performing. — Amazon

Amazon has launched the beta version of analytics platform Amazon Music for Artists, an app with a companion site that gives artistes with content on the streaming service statistical information about who's listening to their music and when and how fans are finding them.

Following in the footsteps of Apple and Spotify, Amazon is launching an analytics platform for people with content on its dedicated streaming service: Amazon Music for Artists, rolling out the beta version late last week.