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FOURTEEN year-old People #039;n Rich-H (PRH), threw a great bash over the week to celebrate its 14th anniversary and to officially announce its joint venture with Hakuhodo Inc of Japan that gives Hakuhodo a 25 per cent equity stake in People #039;n Rich#039;s advertising arm.
HAKUHODO Inc of Japan, the 9th largest advertising agency in the world with annual billings of US$5.42bil, has bought a 25% stake in local ad agency People 'n Rich - H Sdn Bhd (PRH), a fully owned subsidiary of independent People 'n Rich Sdn Bhd, giving Hakuhodo 2 channels in Malaysia, the first being Hakuhodo Malaysia Sdn Bhd.
Higher education is the key for students in equipping themselves for the new forces of the K-economy.