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Business 04 Feb 2013 | 12:00 AM

Smartphones seen becoming the ‘centre of digital’ marketing

KUALA LUMPUR: Mobile phones, which are proliferating and increasingly used to access the Internet in Asia, are becoming a powerful tool for both marketing and market research as they tap into key consumer trends.

Business 02 Feb 2013 | 12:00 AM

Ethics in market research

IT is not any conference where the event’s co-chairman, in his welcoming address, would remind the participants about their mobile phones and say: “Please don’t turn it off.”

Business 10 Nov 2012 | 12:00 AM

Internet changes the game by making knowledge accessible to all

Andrew Sheng comments that Internet changes the game by making knowledge accessible to all.

Business 24 Jul 2012 | 12:00 AM

Dow Jones to sell newswires through

NEW YORK: When Lex Fenwick started his job as CEO of Dow Jones & Co more than five months ago, he found it strange that one of Wall Street's most historic and well-known brands did not have a direct pipeline into Wall Street itself.

Business 21 Jul 2012 | 12:00 AM

Long hot summer, adaptive markets

The summer heat wave in the US Corn Belt is going to hit grain production and has already raised food prices. So far, such price increases have yet not translated into global inflation, thanks to better food crop production in other parts of the world.

Business 17 Jul 2012 | 12:00 AM

Maxis's India unit Aircel to invest US$500m for 4G

NEW DELHI: Maxis Bhd's unit in India, Aircel, will invest US$500mil to launch its 4G services between October and December this year.

Business 07 Jul 2012 | 12:00 AM

Bridging the East and West requires continual global dialogue

Andrew Sheng feels that in order to cope with the current economicuncertainties, the East and West need to come together in continuous dialogue .

Business 07 Apr 2012 | 12:00 AM

Axiata moves with the times

In an ever-changing market where traditional voice revenue is falling faster than the growth in data revenue, can Axiata cater to a larger share of consumers’ lifestyle needs?

Business 17 Mar 2012 | 12:00 AM

Digital dilemma plagues Malaysian marketers

ONE cannot trivialise the impact of digital media, writes HARMANDAR SINGH.

Business 28 Jan 2012 | 12:00 AM

DiGi tries to replicate voice market success in Internet service

IF you drive around the cities and towns, you are bound to see DiGi’s signboards with a tagline “Internet for all.”