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Business 08 Oct 2009 | 12:00 AM

Astro to pay bulk of US$250mil to telecast Premier League

KUALA LUMPUR: Astro All Asia Networks plc will have to fork out the bulk of the costs for the rights of the Barclays Premier League (BPL) for the next three seasons - estimated at US$250mil - despite the presence of ESPN STAR Sports as a joint party in their successful bid.

Business 21 Oct 2009 | 12:00 AM

Forum to stress on football’s marketing benefits

KUALA LUMPUR: Zurich-based International Football Arena Ltd (IFA) intends to highlight the marketing benefits of football at its IFA 2009 business forum here next month.

Business 07 Nov 2009 | 12:00 AM

Fernandez is eager to put Malaysia on the world sports map

Will Tony Fernandes be ableto do for Malaysian/Asiansports what he has done forthe low cost airline business?It's a long shot, but in sportsspeak, if he does, he'd havehit a branding homer.

Business 14 Nov 2009 | 12:00 AM

TM’s turning point

From Telekom Malaysia Bhd's (TM) operational priorities, business strategies totackling the almost-clichéd criticism that the incumbent telco isn't working hardenough to satisfy the under-served broadband populace, Datuk Zam Isa, groupCEO of TM, addresses all these issues and some, in a lengthy interview withStarBizWeek's ANITA GABRIEL, RISEN JAYASEELAN and YVONNE TAN

Business 14 Nov 2009 | 12:00 AM

It takes a community to build a leader

Leadership begins early at home and in school.

Business 21 Nov 2009 | 12:00 AM

Rohana: Quantum hike in sports package hasn’t been determined

ASTRO will try to make its sports package the best proposition in the region in terms of pricing, says Astro TV chief executive officer Datuk Rohana Rozhan.

Business 11 Dec 2009 | 12:00 AM

Astro gains from Malay market

PETALING JAYA: Astro All Asia Networks plc's impressive earnings for the third quarter ended Oct 31 were the result of getting new customers from the Malay market and the RM12 hike in its sports package price beginning August.

Business 12 Jan 2010 | 12:00 AM

Fox to launch 2nd football network

NEW YORK: Fox will announce Tuesday that it is launching its second all-football channel in the United States on March 1.

Business 16 Jan 2010 | 12:00 AM

Sports sponsorships set to shine

PETALING JAYA: Sports sponsorships, which took a beating due to last year's global recession, is set to shine again as companies worldwide are prepared to spend to woo customers for their products.

Business 12 Mar 2010 | 12:00 AM

Manchester United and TM ink partnership deal

MANCHESTER: Manchester United (MU) and Telekom Malaysia Bhd (TM) have forged a five-year agreement to link the two brands in marketing campaigns and promotional activities.