SOBA webinar explores ways to encourage business continuity

The first SOBA LAB webinar explores how SMEs can build resilience via new technology, partnerships and effective cash management.

KUALA LUMPUR: The first Star Outstanding Business Awards (SOBA) 2022 LAB kicked off with the pertinent question on how to build business resilience via new technology, partnerships and effective cash management.

Moderated by the Associated Chinese Chambers of Commerce and Industry of Malaysia (ACCCIM) small and medium enterprises (SMEs) committee national treasurer and chairman Koong Lin Loong with panel speakers like PKT Logistics Group Sdn Bhd chief financial officer Pang Kong Chek, RHB Bank Bhd and SME Engagement head Sim Ee Chiew and Credit Guarantee Corp Malaysia Bhd’s (CGC) Branch Sales Management vice-president Sharifah Attashah Syed Ali.