KDEB streamlines ops to to remain competitive


  • Business
  • Saturday, 12 Jul 2003

THE need to reduce duplication of resources, better manage its marketing efforts and gain a greater market share of contracts were factors that drove Kumpulan Darul Ehsan Bhd (KDEB) to reorganise its business units and focus on its strengths. 

Like many companies, KDEB was affected by the 1997 economic and financial crisis and two of its listed vehicles - SAP Holdings Bhd and Brisdale Holdings Bhd - got into trouble. 

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