KFC expects new products to boost sales by 30%

KUALA LUMPUR: Fast food chain restaurant KFC Malaysia expects the newly launched products to its menu, Butter Garlic Crunch Chicken and Butter Garlic Burger, to boost its sales.

"As for the new Butter Garlic Crunch products, we have spent about RM4 million to advertise on TV and radio, online digital media, as well as outdoor and point-of-sales materials.