Prudential relocates its HQ to TRX

Prime Minister Datuk Seri Najib Tun Razak visits the project site of Tun Razak Exchange (TRX), Kuala Lumpur. FAIHAN GHANI/The Star..

KUALA LUMPUR: Prudential Assurance Malaysia Bhd will relocate its headquarters to a 27-storey building in the upcoming Tun Razak Exchange (TRX), Malaysia’s first dedicated international financial district developed by TRX City Sdn Bhd.

Chief executive officer Datuk Azmar Talib said the building would gather all of Prudential’s life insurance and asset management businesses under one roof, which are currently spread out across Jalan Sultan Ismail and Bukit Bintang.

“The move will consolidate all its operations in the new building, which will also include a walk-in customer service centre.

“The modern contemporary building, incorporating the traditional Malaysian element of tengkolok di-Raja (a Malay royal headgear), is purpose-built to support the future requirements of Prudential’s wide-ranging businesses,” he said in a statement on Monday.

Azmar said the relocation of Prudential’s headquarters to TRX also underlined the strong confidence that international investors have in TRX, a project of significant national interest.

“TRX will be Kuala Lumpur’s best international business address and the city’s new central business district, backed by resilient infrastructure, sustainable features and liveable public spaces.

“We are confident that we will deliver a world-class international financial district that Prudential will be proud to call home,” he added.

Around 70% of the plots available in TRX have been commercialised and TRX City continued to receive significant interest from various local and international investors and tenants, including several of the world’s major banks and financial institutions. - Bernama