Japan sends Hello Kitty into space


  • TECH
  • Friday, 15 Aug 2014

KITTY IN SPACE: A 4cm (1.6in) tall Hello Kitty figurine placed under a scrolling display in front of a window of the Hodoyoshi-3 satellite, in what Sanrio Co said is a still image from a video. The project to launch the white cat with a pink bow into orbit is part of Prime Minister Shinzo Abe's push to promote Japan's high-tech industry and engineer economic growth. — Reuters/Sanrio Co Ltd

TOKYO: Hello Kitty, Japan's ambassador of cute, is on a government-funded mission to space. 

The project to launch Sanrio Co Ltd's white cat with a pink bow into orbit is part of Prime Minister Shinzo Abe's push to promote Japan's high-tech industry and engineer economic growth. 

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