Pinterest tests do-it-yourself tool for ads

  • TECH

  • Friday, 06 Jun 2014

SAN FRANCISCO: Pinterest on Thursday began dabbling with ramping up ad revenue by letting marketers promote their own "pins" at the popular online bulletin board venue. 

The startup added do-it-yourself promoted pins, expanding a test of serving up ads in the form of Pinterest posts prominently displayed on search or category pages. 

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